10:15 AM
to 11:00 AM

Graphic Design Do's and Dont's for your Real Estate Blog
77 Attendees
Location Library
  Dina Gundersen
  Learn what photos and graphics will enhance your blog post. Which image and graphic sizes are best and how to size them correctly. Software you can do this with that you probably already have. And common design mistakes and pitfalls to avoid.
Limited Capacity  Max 55 attendees

11:00 AM
to 12:00 PM

Getting started, getting better. Social media improvement via web analytics
73 Attendees
Location Lab
  Gahlord Dewald
  Getting started with social media? This presentation will help you develop a clear approach to getting you social media plan aligned with you business goals. Learn how social media tools are used to listen, respond, and empower.
Limited Capacity  Max 60 attendees

12:55 PM
to 1:40 PM

Trulia Tips & Strategies to Grow your Business in 2010
48 Attendees
Location Right Field
  Rudy Bachraty
  How to use Trulia to make a good 1st impression, get yourself and your clients listings more exposure, and form a more authentic dialogue with you consumer.
Limited Capacity  Max 75 attendees

1:40 PM
to 2:15 PM

Leveraging Yelp to Grow Local Influence and Tracking the ROI
51 Attendees
Location Right Field
  Brian Copeland
  Yelp is about "Real people, Real reviews". Learn how using Yelp grows your community influence and how to track your Yelp Time Investment (ROI).
Limited Capacity  Max 75 attendees

1:45 PM
to 2:30 PM

Guerrilla Guide to Email Marketing
102 Attendees
Location Lab
  Mark Eckenrode
  Suspend your idea of how you think email should be because chances are it's completely different from what you're going to learn. Guerrilla email marketing will help you emotionally engage your subscribers and win their hearts, minds, and business. takeaways: - what to say (and what not to) so subscribers become engaged - subject lines that get emails opened and read (this is almost counter-intuitive) - what social media has learned from email marketing... and how to use those same lessons - how to use emotional branding in email so your subscribers fall in love with you
Limited Capacity  Max 60 attendees

2:35 PM
to 3:20 PM

How do I work this Damn Thing Anyway? a mobile phone lab
45 Attendees
Location Lab
  Ben Carter
  a hands on smartphone learning opportunity. iphone, blackberry, droid, palm pre... which phone will do what I want it to and which phone does it the best.
Limited Capacity  Max 60 attendees

2:45 PM
to 3:45 PM

Integrating Social Media with Email Marketing
97 Attendees
Location Right Field
  Pamela Adams
  Building an effective email marketing campaign and integrating it with social media tools is an important mix in any business' marketing strategy. Some customers love to receive tweets, others live on Facebook and some are anti-social networking and only use email. Increase the awareness of your business and stay top-of-mind with your contacts by meeting them where they are... without duplicating your efforts.
Limited Capacity  Max 75 attendees

3:20 PM
to 4:00 PM

12 Web 2.0 Tools, Tips & Tricks to Enhance Your Online Strategy
106 Attendees
Location Lab
  Ricardo Bueno
  A successful social media strategy requires that you develop concrete goals (measurable, accountable, etc.). Then, it's a matter of determining which tools and platforms best address your goals and capabilities. This session will help you determine: - Which tools are most widely used, - Which tools are potentially most effective, - The best and worst uses for these tools
Limited Capacity  Max 60 attendees
 

 

10:00 AM
to 10:45 AM

Click to Close: optimize your digital sales pipeline
62 Attendees
Location Right Field
  Kelley Koehler
  an overview of the whole sales pipeline and how it integrates with your blog and social media efforts
Limited Capacity  Max 75 attendees

10:05 AM
to 10:45 AM

Tying it All Together in One Killer Web Package
122 Attendees
Location End Zone
  Desiree Scales
  blogs, twitter, facebook, linkedin, etc... mean nothing if you can't present them in a cohesive message and design for your target market
Limited Capacity  Max 60 attendees

10:50 AM
to 11:30 AM

Reaching Consumers with Market Data
72 Attendees
Location Right Field
  Mike Simonsen
  Everyone wants to know "How's the market?' Use local market data the reach new consumers and convert them into business. Examples of realtors successfully using market date in their marketing, blogs, social media and face to face will be presented. Learn about the market data, how to answer the "How's the market?" question, and what consumers are looking for.
Limited Capacity  Max 75 attendees

10:55 AM
to 12:00 PM

Write What You Know: Local Blogging Brings Business
84 Attendees
Location End Zone
  Heather Elias, Sarah Stelmok
  Blogging about local events, issues, places and people can position you as an expert in your market and give you the unique opportunity to fill the gap that traditional media isn't covering. How to use online tools and traditional marketing sources to create a community of readers and potential clients!
Limited Capacity  Max 60 attendees

11:00 AM
to 12:00 PM

Wordpress Lab
59 Attendees
Location Lab
  Dan Green, Todd Carpenter, Andy Kaufman
  Hands on Wordpress Lab. Learn from people who use Wordpress everday.
Limited Capacity  Max 60 attendees

11:05 AM
to 12:00 PM

Understanding IDX: What, Why, Where, How
33 Attendees
Location Library
  David Carroll, Adam Weart
Limited Capacity  Max 55 attendees

1:00 PM
to 1:45 PM

Pump Up Your Business With Real Estate Video
73 Attendees
Location End Zone
  Brian Copeland
  1) Understand the more than ten applications of live real estate video. 2) Learn the three predominant types of video home tours. 3) Learn the software and hardware needed to create pro-like productions. 4) Uncover the secrets to making music work on your productions. 5) Practice syndication strategies for building analytics Goals. 6) Discover the basics of professional shooting, lighting and general shots.
Limited Capacity  Max 60 attendees

1:45 PM
to 2:20 PM

Getting Serious about Lead Management
75 Attendees
Location End Zone
  Dustin Luther
  Building off what already works, it's time to get serious by honing in on the specifics! We'll look at Referral-based Lead Management, Advertising-Support Lead Management, and finding your best Lead Management tools! We get down to the Brass Tacks!
Limited Capacity  Max 60 attendees

1:45 PM
to 2:30 PM

Outside In for Real Estate
23 Attendees
Location Library
  Jared Ranere
  Jared will explain Outside.in's role in the hyperlocal content ecosystem and how real estate broker, bloggers, information providers, and buyers can contribute to and benefit from this emerging content pool. From pushing your content to larger audiences to pulling and displaying information about your market, Outside.in is quickly becoming an invaluable resource for real estate professionals. This talk will provide a high level intro and specific practical steps so that you can participate in the ecosystem right away!
Limited Capacity  Max 55 attendees

2:00 PM
to 3:00 PM

Posterous Lab
40 Attendees
Location Lab
  Brad Carroll, Bobby Carroll
Limited Capacity  Max 60 attendees

2:35 PM
to 3:30 PM

Listing Syndication using ListHub
33 Attendees
Location Library
  tips and tactics to get the most out of your syndicated marketing efforts using ListHub
Limited Capacity  Max 55 attendees

3:00 PM
to 3:45 PM

Your Custom Real Estate Daily Journal: Google Reader & Other Tools
46 Attendees
Location Lab
  Amy Chorew
Limited Capacity  Max 60 attendees

3:05 PM
to 3:45 PM

Fundamentals of Blogging
62 Attendees
Location End Zone
  Jeremy Blanton
  Jeremy will teach the basics of blogging and how to use a blog to create business.
Limited Capacity  Max 60 attendees